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Welch's Is Looking for a New Agency for Its Sparkling Juices as It Moves Away From an AOR Model
Food company Welch's is conducting an agency review for its portfolio of sparkling juices, ADWEEK has learned. The brand confirmed that it is handling the review internally, and declined to ...
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Gordon Ramsay Says This Snack Was His Comfort Food When He First Came to the U.S. 20 Years Ago (Exclusive)
Ramsay is the face of Welch’s Fruit Snacks first-ever TV commercial (rolling out this summer), which “aims to raise awareness around the difference between real fruit snacks, those made with ...