It’s not HBO, it’s Max - but the new logo for Warner Bros. Discovery’s streamer now certainly looks like HBO’s at a glance.

Out with the blue and in with the monochrome. Max just got a new logo. Again. Two years after rebranding from HBO Max to just ...

Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.

In a follow-up to last month's report, Warner Bros. Discovery started rolling out the new Max logo color scheme, which has ...

Max's newest rebrand ditches blue for HBO-style black and white. Warner Bros. Discovery has increased efforts to return HBO ...

The new logo for Warner Bros. Discovery's steaming platform was unveiled ... The new logo looks more like the classic black-and-white logo used by HBO for decades. The logo reportedly updated ...

And most recently, a rebrand for Max has brought its logo and color ... traditional HBO black and white monochrome. RELATED ARTICLE We remember when Warner Bros. Discovery wanted the bright ...

A representative Warner Bros. Discovery did not respond for comment. The jump to black-and-white branding is not Max’s first aesthetic intervention. When Warner Bros. first launched the streamer ...