The 15 best Walmart deals this week: Anti-gravity chairs, Sleep Week deals and a $38 sewing machine
Zero gravity chairs are good for those who suffer from back pain because they recline you in a way so that there's no gravity ...
adexchanger24d
Walmart’s Ad Business Cleared $4 Billion In 2024 And Is Only Getting Started
Walmart’s ad business is starting to click. The company generated $4.4 billion in global ad revenue in 2024, up 27% year-over-year, the company disclosed in its latest earnings report on Thursday.
Marketing Dive11d
How Walmart Connect is growing the ‘connective tissue’ of retail media
The launch of its Display Advertising API gives brands more opportunities to bridge the gap between offsite and paid search ...
Inside Walmart’s immersive commerce strategy to reach Gen Z and Gen Alpha
With a growing presence on virtual platforms and a secret software weapon, Walmart is paving the way for marketers in virtual ...
Marketing Dive24d
Walmart’s global ad biz grew 27% in 2024 ahead of Vizio integration
The acquisition of Vizio, which closed in December, is expected to create new opportunities for advertisers and could provide another boost to the company’s growing ad business. Walmart’s strong ...
Ad Age19d
How Walmart’s new video game miniseries lets consumers buy real-life products
Are you a print subscriber? Activate your account. By Tim Nudd - 3 hours 32 min ago By Gillian Follett - 3 hours 39 min ago By Ad Age and Creativity Staff - 4 hours 30 min ago By Tim Nudd - 5 ...
Retail Dive11d
How Walmart Connect is growing the ‘connective tissue’ of retail media
Walmart Connect last week made the latest addition to its suite of offerings for advertisers, launching a Display Advertising API that expands the onsite display ads that its partner agencies can ...