The new options would allow Bluesky users to determine how their information is used for generative AI and advertising.

The companies that get this balance right will not only build trust but also future-proof their marketing strategies.

Users now expect and demand greater control over their digital experiences. By providing opt-in and opt-out features, one can ...

Currently, end users can use software that provides strong privacy protection with a high degree of certainty. Unfortunately, adoption rates for such software are low, largely because of how hard ...

Privacy campaigners have called Google's new rules on tracking people online "a blatant disregard for user privacy." Changes which come in on Sunday permit so-called "fingerprinting", which allows ...

While Proton VPN offers the best free VPN plan on the market, its premium tier holds its own with the top of the class.

How careful are Apple and Google with your data? I put the two major operating systems under the privacy microscope.

Mozilla recently shipped a controversial Firefox's Terms of Use update. It received backlash from users, raising concerns ...

While the feature is not yet available to all users, it is expected to roll out in a future WhatsApp update. This ...

Amid growing concerns over Chinese AI models like DeepSeek, new research suggests that fears may be overblown - at least when it comes to data privacy. In fact, some popular US-based AI chatbots might ...

Looking for a VPN that keeps you private? Check out our review of Malwarebytes Privacy VPN and find out if it sticks to its ...