The word “analytics” still gets bandied about quite a bit without people understanding what it actually means. We wanted to take a deeper look into the Devils’ analytical approach: who is ...

Data analytics is the process of analyzing data trends to gain knowledge and insight for better decision making. Written by eWEEK content and product recommendations are editorially independent ...

Many analytics professionals equate “data storytelling” with data visualization. In other words, graphs. When an executive asks for “the story,” that means a brief explanation, in words ...

In other words, data analysis requires digital infrastructure. If that infrastructure isn’t pre-existing, your data analytics professional is likely to spend their first few weeks or perhaps even ...

Data analytics can help small businesses in a number of ways. By understanding data analytics, businesses can make better decisions about where to allocate their resources and how to price their ...

This is where the right data analytics dashboards come in. Choose a data-analytics dashboard that allows you to focus on targeted KPIs, but also presents the data in an easy-to-understand manner.

Data analytics is a fast-moving field that considers sets of information to help leaders develop informed decisions and strategies in all types of ... use similar strategies that could benefit from a ...

At Covario's INFLECTIONPoint event last week, several marketers gathered to talk about search analytics today, how to get a handle on tracking a multiscreen world, and what to do if you're sifting ...

Big data and analytics are becoming more central to organizations in almost every industry, and as they spread, so do the questions that surround them. A significant sticking point — and, in my ...

OPINION: Data-Driven Thinking. Understanding Customer Journey Analytics. By AdExchanger Guest Columnist. Tuesday, October 26th, 2021 – 12:05 am.