Roblox has named Shopify its first commerce integration partner, seeking to tie transactions closer to gaming, according to a press release. Through the deal, Shopify will pilot its Checkout solution ...

Online gaming platform Roblox has improved its commerce capabilities by launching its commerce application programming interfaces (APIs,) with Shopify as the inaugural integrated partner.

As Roblox looks to tie its platform to revenue opportunities, the company has partnered with Shopify as its first commerce integration partner, the two companies announced Friday. A pilot program ...

Roblox is diversifying its revenue streams into areas like real-world commerce and ads as it aims to capture 10% of the $180 billion gaming market.

The company has been testing its tools to do so since last year, but today, it’s announcing that it’s opening up its Commerce APIs to eligible Roblox creators. Shopify is the first ...

Last September, Roblox announced that creators would soon be able to sell physical items in experiences thanks to a partnership with Shopify. Now, Roblox is making that integration available to ...

Roblox and Shopify are expanding a pilot program they launched last fall to make integrated shopping more widely available. Fenty Beauty is among the brands already piloting the capabilities by ...

Other updates include the launch of AI shopping agents (connecting products to conversational platforms such as Perplexity), Shopify checkout in Roblox (allowing your customers to checkout ...

The news sees Roblox and Shopify expanding a pilot program they launched last fall to make integrated shopping more widely available. Fenty Beauty is among the brands already piloting the capabilities ...