To boost your sales with segmentation, choose the right criteria for dividing the market up. You could break down your customers by right or left-handedness or brown or blue eyes, for instance ...

The criteria you use have to relate to the products or services you want to sell. Objectives of Market Segmentation. You can use market segmentation to increase the... What Is the Role of Market ...

But without a way to master this information, he can easily be overwhelmed by the reports that flow in to him incessantly from marketing research, economic forecasts, cost analyses, and sales ...