Get started learning the basics of search engine optimization – how SEO works, why it's important, the different types of SEO and much more.

At its core, the meaning of search engine optimization (SEO) is increasing your website’s visibility in the organic search results of major search engines.

What is SEO and how does it work? ... Learn more about how marketers use search engine optimization to rank higher and increase traffic. SEJ STAFF Loren Baker . August 4, 2022 ...

Search engine optimization, or SEO, is an incredibly important part of website building. JGI/Tom Grill/Getty Images 2021-01-06T21:16:34Z ...

Always use descriptive links by linking keywords—it not only improves search engine optimization but also adds value to your readers, including those with disabilities or who are using screen readers.

SEO and content marketing go together so well. They just work. For best results, you shouldn’t do content marketing without considering how SEO fits in. Conversely, you shouldn’t do SEO ...