Kudos to sales and marketing consultancy SiriusDecisions for addressing the lead definition gap with its demand waterfall, a lead progression framework that defines leads in the following way: ...

you can be the solution to this dilemma as an internet marketing consultant. You'll seek out new ways to increase a client's web site traffic and boost sales by setting up links to other sites ...

Sheffield MBA alumni Feroz Mohammad shares how the Marketing Consultancy Challenge created a career opportunity after his studies: I was offered the position of part-time Business Development and ...

He was founder and CEO of Navastor S.A., a pan-European sales and marketing consultancy for the storage industry where he helped establish emerging storage brands including Snap Appliance, Sonasoft ...