adidas partnership with Roblox will also see the brand work with Roblox’s top creator, Rush Bogin (Rush X), to bring some limited-edition user content to the game.

Prices for the adidas x Rush X packs range from, 85 to 500 Robux—around $1 to $6.25—however, there are also limited-edition items available at no cost (one item per user) for the first 10,000 ...

Another highlight of the launch is adidas’ partnership with Rush Bogin (Rush X), the top Roblox creator, to create limited-edition user-generated content, featuring items like an adidas ...

Roblox players will be able to customize their digital avatars with Adidas apparel. The company partnered with Roblox creator Rush Bogin to create the limited-edition Adidas x Rush X collection ...

Roblox players will be able to customize their digital avatars with Adidas apparel. The company partnered with Roblox creator Rush Bogin to create the limited-edition Adidas x Rush X collection ...

On the couch next to her is Rush Bogin, a 17-year-old wunderkind with a shock of red hair who started designing on Roblox under the username Rush_X about four years ago.