and surely its investors wouldn’t mind a piece of that Minecraft Movie windfall. Roblox Corporation (RBLX on the NYSE) has “sole ownership” over the use of its “name, logo, trademarks and ...

Paris Hilton took a deep ... brands were the first movers on Roblox, and now the brands on the platform come from luxury, toys, celebrity, skincare, cars, movies, entertainment, travel, retail ...

The latest virtual island in Roblox adds to the former reality TV star’s empire that includes her own media company, 11:11, two concurrent shows, ‘Cooking with Paris’ and ‘Paris in Love ...

Hilton is making its first foray into the metaverse with a branded integration inside Paris Hilton’s Slivingland world on Roblox, according to details shared with Marketing Dive. An immersive Hilton ...

Paris Hilton has announced she has built an island in Roblox where she will perform a DJ set on New Year’s Eve. “For me, the metaverse is somewhere that you can do everything you can do in ...

Boohoo has collaborated with Paris Hilton to become the first retailer to advertise in Roblox’s metaverse during fashion week. Boohoo, an online fashion retailer, has bought two billboards at a ...