Roblox is diversifying its revenue streams into areas like real-world commerce and ads as it aims to capture 10% of the $180 billion gaming market.

How do I access the new AI features Avatar auto-setup and texture generator are only available as beta features, available in Roblox Studio by enabling the options in the beta menu of the app.

Purchasing in-game items is nothing new to Roblox, but now users can shop for actual physical merch and receive an avatar item on top of it. Eligible creators can bundle digital items with physical ...

Once you're in, you create your own avatar that stays with you across each Roblox game. Want to wear a white top hat as you start your new job at a virtual pizza company? You can. Or, how about ...

Users who successfully complete the presented challenges will earn some movie-themed rewards for their Roblox avatar, like a bonsai tree head and bandana, Victory Pizza Box Backpack and a Karate ...