Robux is the virtual currency within Roblox, and can be used to purchase special outfits or animations, various items for your avatar, and even unique abilities! If you’re looking to gift ...

Roblox is introducing regional pricing to all avatar items across the world to boost product accessibility. Check this ...

a look through the bestsellers list shows that one of the most popular things to buy on the Roblox Marketplace is the 'Classic Animation' pack for a mere 80 Robux. The 'Reversed Glass Head' (for ...

and avatar items. Users who purchase a $10 gift card may now receive up to 1000 Robux when previously they would have received 800 Robux. Roblox says this isn’t a holiday promotion.

In fact, Roblox’s cash generation is one of its strongest features. The reason it is cash generative despite being unprofitable is the unusual nature of the business. As soon as users purchase the ...

That, for better and for worse, is a key function of games like Roblox. With “Robux,” you can buy anything from clothes to decorate your avatar to in-game items that can help your experience.

So, I break down Roblox's revenue streams into three. Robux: If you've ever been on the platform, you'd be familiar with that little coin icon you need to spend to customize your avatar ...

Shares of Roblox have soared to their highest level since 2022 amid strong growth. The company is benefiting from efforts to diversify its revenue beyond in-game virtual items. The stock has more ...