Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards ...

Roblox is rolling out new video ads as part of its efforts to build a $1 billion ad business. It's also expanding its ads team and signing measurement, e-commerce, and tech partnerships.

Early research points to the scaled opportunity for brands to connect with Gen Z consumers on Roblox via new and engaging ad formats "By advertising on Roblox, brands can create deeper connections ...

Search Engine Land » PPC » Google partners with Roblox on video ads Share The new ad partnership creates access to Roblox's 85 million daily users through rewarded video ads, allowing brands to ...

Kantar and Nielsen to help measure the efficacy of ad campaigns. The partnership between Roblox and Google marks the next step in immersive advertisement for both companies. The high rates of ...

which will allow advertisers to purchase and scale Roblox's Rewarded Video and other immersive ad formats. That means marketers who want to reach the younger Gen Z audience that dominates the ...