By Trilby Beresford Associate Editor Online game platform Roblox is set to feature an In the Heights–themed “Block Party” in partnership with Warner Bros. Pictures. The immersive event ...

The experience creation tool Roblox will be hosting a virtual premiere for the film adaptation Lin-Manuel Miranda’s In the Heights. According to the event listing, there’s going to be a ...

The results from Roblox’s latest platform experience further shows the power of the gaming platform for brands interested in reaching gamers in the metaverse. Marketing leaders weigh in on what ...