The soft-girl aesthetic is a lifestyle trend that promotes femininity and an affinity for the softer things in life. The fashion pulls nostalgic elements from the Y2K and '90s eras, including ...

But, who actually is 'that girl', and why are we so obsessed with being her? By now we're pretty used to the nuances of the social media world; at it's worst a never-ending conveyor belt of fads ...

The girls are celebrated for not embodying the so-called "clean girl" aesthetic, a trend that glorifies minimalist looks, featuring flawless skin, slicked-back hair, and fresh makeup.