In rolling out the ability to charge real money for games, Roblox says it wants to reach 300 million daily active users. It ...

As real-life protests against U.S. Immigration and Customs Enforcement (ICE) ramp up, kids are turning Roblox into a digital ...

You'll just have to watch to find out!Roblox BEN 10 Super Hero Time: ... [email protected] for watching!TITLE: I became BEN 10 in REAL LIFE.. (Roblox) ...

Through Roblox’s "new economics", developers will be able to earn real currency instead of Robux, and will earn a "higher revenue share" for making the jump. During its 2024 Developer Conference, ...

A Roblox Premium subscription also gives you exclusive discounts and items, access to premium-only game levels, and 10% more Robux when you purchase the currency with real money. (Credit: Roblox ...

Roblox’s new Approved Merchandiser Program (AMP) lets creators and brands connect their real-world or online store purchases to avatar items and accessories on Roblox.

Gen Z-fave beauty brand E.l.f. is expanding its collaboration with Roblox. The company said it is the first beauty brand to test real-world commerce on Roblox, powered by Walmart.The initiative ...

Brands keep betting on Roblox. New York City-based E.l.f. Cosmetics announced it will test real-world commerce on the video game platform Roblox, becoming the first beauty brand to do so. Products ...

Roblox said in August that second-quarter sales jumped 31% year-over-year to $893.5 million, while its net loss narrowed to $207.2 million from $282.8 million during the previous year.

Digital gaming platform Roblox has been toying around with real-world commerce integrations for a while, but now the company is getting serious with the addition of two new features: Commerce APIs ...

Dive Insight: E.l.f. is upping its bets on Roblox by layering real-world commerce capabilities into its E.l.f. Up! experience, a move that the marketer asserts is the first of its kind among beauty ...

Warner Bros., Roblox and Fandango have teamed up to launch a virtual box office for Tim Burton’s upcoming “Beetlejuice” sequel inside of the online gaming platform. Beginning Monday, Roblox ...