Image shows one of the original R6 avatar types in "Roblox". These characters were made up of just 6 blocks and painted textures for clothing. Roblox Corporation Image shows an R12 avatar in Roblox.

In 2022, 1.8 billion total avatar items were sold on the Roblox Marketplace. Through 2023, the company anticipates creators — including avatar item makers — to earn $800 million.