Have you noticed that your once bright blonde or polished gray hair has become dull and brassy? There's an easy way to fix it: Say hello to purple shampoo, the secret weapon relied upon by those ...

I woke up with the all-too-familiar itch to switch up my hair color and opted for full foil highlights to brighten up my mousy brown strands. Although I am so ha ...

How purple shampoo can revive brassy blonde hair, according to experts. ... That's where purple shampoo, which is kind of a "toner lite," comes in. Want to learn more and see our experts', ...

"The best purple shampoo for my hair! Leaves my hair feeling healthy and cancels out the warmth with each use. I only use it once a week for maintenance!" —Barb. Size: 8.5 fl oz.

This Drugstore Shampoo Made My Brassy Blonde Hair Brighter in Just One Wash I tried L'Oreal EverPure Purple Shampoo to brighten my brassy locks. Here's why I'll be buying it over and over again.

Function of Beauty's purple shampoo and conditioner promises to tone and hydrate colored blonde hair. I found it was only slightly better than others I've tried.

But, before you toss all your current products out, consider this: Purple shampoo and conditioner are great, but they're an addition to your hair rotation, not your main squeeze. Really, they ...

There are tons of purple shampoos on the market, but after a disastrous highlight experience in my early 20s, I know better than anyone that choosing the right purple shampoo matters.

Moroccanoil Blonde Perfecting purple shampoo is infused with nourishing Argan oil, making it a godsend for moisture-loving hair types. You know who you are – dry, curly, damaged, frizzy, coarse ...

The best purple shampoo can prolong the brightness of bleached hair for months after the fact. If you’ve ever professionally bleached your hair, then you know how hard it can be to preserve the ...