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IAB Releases Primer On In-Image Ads - 03/21/2014. In-image ads -- units overlaid on relevant editorial images on Web sites -- are not the most widespread type of native advertising.
A 30-second spot, ‘Primer Loves Paint’, shows a couple – Kilz primer and a generic paint can –finding each other on a dating app, progressing to a first date, moving in together, getting ...
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