Launched in 1980, Pocari Sweat is a force in the sports beverage market across Asia and the Middle East. But while the beverage turns 40 this year, it’s virtually unheard of in the West.

POCARI SWEAT is currently available in 17 countries and regions around the world 2. As a drink to support people on actions, POCARI SWEAT has always maintained its challenges.

Prepare for a Pocari Sweat ad on the lunar surface. The capsule will be conveyed to the moon by the Falcon 9 rocket. The Falcon 9, designed to be a potentially reusable means of space travel by ...

The maker of Japanese sports drink Pocari Sweat has revealed specific plans to launch a can of the drink into space and land it on the moon in October 2015.

Pocari Sweat is a Japanese sports drink that’s popular in Asia and the Middle East, and as part of its marketing strategy it plans to deliver a can of its product to the lunar surface next year.

The Japan-based Otsuka Pharmaceutical Co. aims to land a special "time capsule" can of the Pocari Sweat sports drink on the moon next year. The capsule will be delivered to the lunar surface by ...

To send Pocari Sweat into space, Otsuka will rely on a rocket called the Falcon 9, which is manufactured by SpaceX, a company founded by Elon Musk, in 2002.

Akihiko Otsuka, the chairman of Otsuka Holdings Inc. and creator of such signature products as Pocari Sweat, died on Friday. He was 77. Mr. Otsuka had been ill for some time, a company spokesman said.

The Pocari Sweat Run Fest is back for its 2025 edition! More than just a race, this annual event features sports games, workshops, live music, and more. Spots fill up fast every year, ...