So, now with the reveal of the Super Bowl LX logo, fans' theories and predictions are going absolutely wild for one simple reason: The NFL got wise and put more than two colors in the logo this ...

But on closer inspection, I have to admit that Washington College has a point. Its logo really was hard to read, but not just because it was a cursive design.

Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...

Iowa State announced Friday via X/Twitter that players' helmets will feature a "Cyclones" script logo. The helmets will be white and the logo black for the team's 6:30 p.m. "White-Out Game ...

But things like Script A, that’s what helps us feel like we’re connected to the institution and you kind of get to be a part of something that’s a little bit bigger than you,” she said.