Paper: Ads featuring interracial couples produce mixed results for brands Peer-Reviewed Publication. University of Illinois at Urbana-Champaign, News Bureau ...

The ads’ effect on whom individuals intended to vote for was smaller still — a statistically insignificant 0.007 of a percentage point. Campaigns should carefully consider efforts to tailor ...

The "Paper Effect" - Note Something Down And You're More Likely To Forget It "Experts" have warned that the internet is irrevocably and harmfully changing our brains, including our memory abilities.