The digital space, called "NIKELAND", allows players to outfit their avatar with special Nike products and is free for anyone to visit on Roblox ... a buzzword in the tech industry after Facebook ...

Apparel from Nike’s ACG and Tech Pack lines help complete the look, and just as users can design their own mini-games, we anticipate that Nike will offer customizable clothing within Nikeland soon.

After dominating the real-world sportswear market, Nike is ready to conquer the virtual world with the recent unveiling of their all-digital “NIKELAND” on the Roblox gaming platform.

The digital space, called "NIKELAND", allows players to outfit their avatar with special Nike products and is free for anyone to visit on Roblox ... a buzzword in the tech industry after Facebook ...

Instead, the sportswear brand has teamed up with online game Roblox to ... be able to outfit their avatars with official Nike products including pieces from the ACG and Tech Peck apparel ...

clothing and other goods stamped with its swoosh logo in virtual worlds, such as videogames or other online platforms.

Luxury goods brands could make $56 billion in revenue from sales of virtual clothing in the metaverse. Nike recently unveiled Nikeland, its virtual world on Roblox. Nike's patent application for ...

The digital space, called "NIKELAND", allows players to outfit their avatar with special Nike products and is free for anyone to visit on Roblox ... a buzzword in the tech industry after Facebook ...

The digital space, called "NIKELAND", allows players to outfit their avatar with special Nike products and is free for anyone to visit on Roblox ... a buzzword in the tech industry after Facebook ...

The digital space, called “NIKELAND”, allows players to outfit their avatar with special Nike products and is free for anyone to visit on Roblox ... a buzzword in the tech industry after ...