Once upon a time, social media was ruled by mega-celebrities with millions of followers. But in 2025, the landscape has ...

Distinct styles and personalities shine through when fashion influencers from the digital sphere head to Rajasthan, India for a photo shoot wearing the latest Resort 2017 pieces from Jimmy Choo ...

Indian social media influencers are transitioning from content creation to entrepreneurship, launching brands in beauty, fashion, and more. Leveraging their strong audience connections, they compete ...

When you think of India’s influence on the world of fashion, what comes to mind? Perhaps it's the designs of contemporary talents like Naeem Khan or Ritu Kumar, or the legacy of Yves Saint ...

So, are digital influencers the new ‘celebs’ to walk the ramp? “The need of a showstopper means to catch everybody’s attention. It could be a well-known face, a recognisable person, big ...

Top Indian social media influencers are evolving into brand owners, particularly in the beauty and fashion industries. This transition from content creation to product sales presents new ...

Stand-up comic and theatre actor Anu Menon may have summed it up best when she quipped that “Wimbledon is the new Cannes for ...

India's huge fashion industry is creating opportunities for the country's Instagram influencers.