It may as well be an ad for the very concept of cars. Chevy made 400 Monte Carlo Brickyard 400 Pace Car option that added a spoiler and some stripes and I guess those have some value to people ...

The Monte Carlo Z34 has been chosen as the official pace car of the Brickyard 400 NASCAR race. It sports a modified 3800 V-6, a bright chrome yellow exterior, and a special light bar. See All 3 Photos ...

Used 2000 Chevrolet Monte Carlo 2 Door Pace Car Replica Options. Enter Mileage and Select Options. Selected Trim: 2 Door Pace Car Replica. Mileage (Optional) Mileage changes a vehicle’s value. The ...

The new Monte Corio shores o platform with the redesigned '95 Lamina sedan, so it should be popular with the NASCAR crowd. In commemoration of the race, Chevy will produce 402 Monte Carlo pace cars.

Jeff Gordon (center) and his impromptu pit crew, Bugs Bunny (right) and the Tasmanian Devil, leave their mark on the Monte Carlo 400 pace car on June 7, 2001. George W. Bush.

The collector car market tends to agree; the Buick Grand Nationals of the era, especially the very early ones, are rarer than the Monte Carlo SS, with only 215 produced for the 1982 model year.