Typically, the more shades in an eyeshadow palette, the more expensive it is. Keep in mind that purchasing a palette with ...

Our beauty writer’s top tips for achieving a wearable day-to-night smoky-eye look that works for everyone Use a gorgeous matte grey eyeshadow as your daytime base then add drama at night with a ...

Smudge on matte gray eyeshadow. Here, Nick used the medium gray from the Estee Lauder Pure Color Five Color Eye Palette in Film Noir, smudging it all over the model's upper lids.

Flashdance Palette, $32, Sola Look You can build and customize your look, from washes of color to smoky, effectively and without having to pick and choose from too many shades.