When done right, rock-solid customer service can become one of your business’s best marketing methods. Why does customer service need to be a priority? Customer service deserves to be a top ...

The days of simply selling phone plans and devices are long gone. Today’s telecom brands need to focus on customer ...

Tapping marketing agencies and consultants to conduct audits can help bring a fresh perspective and objectivity to the ...

Explore how real-world brands are using AI to understand their audiences, anticipate churn and personalize at scale.

While gen AI is already having a profound impact on marketing activities like customer service and content creation, it has ...

"Ethical marketing practices." Surely the phrase is an oxymoron ... They understand the market and have high expectations regarding everything from value for money to customer service. But rather than ...

Welcome to our seventh annual “CRM Top 100” issue, where we highlight the hottest trends and technologies in the three pillars of CRM—customer service, marketing, and sales—as well as the 100 leading ...

Brian Irving, chief marketing officer at Lyft, and Melissa Ben-Ishay, founder of Baked by Melissa, talk at Inc.’s SXSW Founders House. Quality customer service not only retains customers ...

We also took into account each product’s limitations and the quality of customer service provided. When evaluating the best CRM software, we looked closely at each system’s features, such as lead ...

“The job is to create a two-way street for communication, so customer service representatives work with other teams inside the organization – from operations and engineering to marketing and ...