Oct. 8, 2008— -- Surveys based on a random sample of respondents are subject to sampling error – a calculation of how closely the results reflect the attitudes ...

The margin of error allows you to use smaller sample sizes when conducting customer surveys. The measurement directly relates to the size of your sample, with larger ...

University of Melbourne provides funding as a founding partner of The Conversation AU. There are two things that affect the margin of error (MOE). They are the poll ...

In presidential elections, even the smallest changes in horse-race poll results seem to become imbued with deep meaning. But they are often overstated. Pollsters ...

Mark Blumenthal and Natalie Jackson of Huffpost Pollster write: If you read polls in the news, you’re probably familiar with the term “margin of error.” What ...

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. Academic survey researchers tend to differ ...

Andrew Gelman, a professor in the departments of statistics and political science at Columbia University, explains. A "3 percent margin of error" means that there is a 95 percent chance that the ...

Conducting a poll isn’t an exact science. The process is susceptible to lots of common problems and baked-in biases — more than just the “margin of error.” By ...

In just about any discussion of a poll about the very close presidential race between Vice President Kamala Harris and former President Donald Trump, you’ll hear the phrase “within the poll ...