Five Tips for More Human Marketing Let's jump to a few ways to help ensure your tactics are maximizing the best of both approaches. 1. Remember who you are and whom you're talking to You've probably ...

How businesses deploy marketing strategies is changing; the relationship between brand equity and lead generation is now a ...

As we look to the future, it's clear that technology alone is not the answer. The most successful CX strategies combine the best of both human intuition and technological innovation. Although AI and ...

The digital sphere is in constant flux, demanding a reassessment of marketing strategies. Businesses today must move beyond ...

Our approach—what we call “human-centered AI”—ensures that marketing and creativity remain deeply personal, authentic, and impactful. When AI directly complements your marketing talent ...

While AI automation makes marketing efficient, human-centric strategies are pivotal in resonating with audiences. A case in point is Coca-Cola’s holiday advertisement generated by artificial ...

Hype is growing from leaders of major AI companies that "strong" computer intelligence will imminently outstrip humans, but ...