project44 project44. Jessica Schnepf said it’s important for the other teams at project44 to know what happens behind the UX design curtain. For the director of product experience at the logistics ...

Finally, be aware of biases that may negatively impact your UX design process. The sunk cost bias (“I’ve worked so hard on this, so it must be good”), ...

User experience (UX) is the most important part of any app. If a user finds an app difficult to use then it doesn’t matter how well it’s built or how good it looks – they won’t use it. There are many ...

When UI/UX developers collaborate on the trajectory of their project scope, analyzing how it will best resonate with end-users informs the design. This opens the opportunity for an iterative and ...

And good design for user interface (UI) and user experience (UX) is about solving the most pertinent problems for your target audience. If you can define the problem you are tackling, you'll have ...