Zoho CRM and Salesforce are both popular CRMs with solid AI capabilities, but they cater to different needs. Zoho CRM is more affordable and user-friendly for small to medium businesses ...

The longtime ITSM platform provider believes it can elevate CRM functionality by focusing more on customers, in addition to sales — and it plans to use its workflow prowess and AI capabilities to get ...

If not, a developer can create and deploy a tailored solution. Salesforce CRM’s initial setup requires time and information technology (IT) expertise and its learning curve is steeper than that of ...