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"We don't want to make cool wheels for your cool BMW or Porsche," the U-HOTs designer told us. These are meant to be an ...
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How Hot Wheels Are Made: An Inside Look - MSNFrom the initial design to final production, we visited Hot Wheels headquarters in Los Angeles to see how America's favorite die-cast cars are made. There's a monster in the back of the Mattel ...
Back in 1968, Mattel’s Elliot Handler started Hot Wheels to compete against Matchbox cars. Over the past 56 years, the process of concept, approval, design, prototype, production, and sales has ...
Alex and Ani partnered with Hot Wheels on a new, limited-edition jewelry collection. The jewelry company and Mattel brand ...
The 2024 Polestar design contest is opening soon, and it’s your chance to have Hot Wheels mass-produce your dream vehicle in 1:64.
Courtesy photoHot Wheels chief designer Larry Wood Where does one find some of the more visionary minds in the auto industry? Today, it's the AutoWeek Design Forum at Cobo Center, where the ...
If you thought the Hot Wheels Fast and Furious series couldn't surprise you anymore, I have news. The new twist could prove ...
"We've done over 25,000 cars over the past 50+ years, so it's got to be unique and stand out from what we've already done," said Hot Wheels design chief Bryan Benedict.
Polestar is organizing another design contest in 2024, and this time the stakes are higher than ever. The brand teamed up with Hot Wheels, and the winning design will get turned into a die-cast ...
The 2024 edition of the Polestar Design Contest has arrived, and this year, the Chinese-owned Swedish brand will work with Hot Wheels. Contestants are invited to submit designs that are ...
"The origin of Hot Wheels was about two things, performance and design," Stanichi says. Handler hired Harry Bradley, a car designer from General Motors, and Jack Ryan, a missile scientist from ...
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