How to Design a Logo in Word With Text Embedded. Some of the simplest logos in the world, such as the McDonald's arched "M" or the old "MTV" lettering, are also the most successful and recognizable.

Font-based logos consist of just the company name in a carefully chosen font that makes it stand out. Literal illustrations, such as a loaf of bread alongside the name of a bakery, ...

SigMaker adds logos to fonts. Creative Notes By Rick LePage, Macworld SEP 19, 2007 5:00 pm PDT.