When you use a brand name as a generic term, you’re using a proprietary eponym, or, ... You may think nothing of it when you ask for a Band-Aid to cover a cut or scrape.

*Generic Term- Adhesive bandage **Trademark Registered- January 13, 1925 ***Owner- Johnson & Johnson. #Success story 'Band-Aid', an American pharmaceutical brand of adhesive bandage invented and ...

brand web (A web showing how many brands are controlled by just 10 corporations.AJ Cann/Flickr) If you happen to leave your Jacuzzi to get a Band-Aid and accidentally get hit with a Frisbee and ...

Ever reached for a Kleenex only to realize you’re looking at a generic box of tissues and thought, “Wait, WHAT?” I’m not ...

The curse of generification for brands such as Band-Aid, Hoover, Google, Xerox and escalator. ... In terms of which brand name is chosen as the generic term, it’s a matter of the market.

Band-Aid is a brand that has so permeated the market, it’s become the generic word people use to describe adhesive bandages. It wasn’t always this way though, and in the 1950s, Johnson ...

CVS 80-pack cherry cough drops – $2.49. 2) 40-pack box of Band-Aid sheer bandages – $3.49. 40-pack box of CVS sheer bandages ... Selected generic CVS-brand products vs. name… Share this: ...

Trademark erosion may not impact the environment, but marketers have noted the lexicographical slide of some brand names into generic labels. Kleenex, Band-Aid, Xerox, and Zamboni (yes, other ...

A web showing how many brands are controlled by just 10 corporations. AJ Cann/Flickr If you happen to leave your Jacuzzi to get a Band-Aid and accidentally get hit with a Frisbee and step in some ...