Florida spuds get a spotlight in a Lay's potato chip ad shot in Elkton that will air during Sunday's Super Bowl.

Popular snack company Lay's got serious with its Super Bowl LIX ad and hired an award-winning director to create a ...

Frito-Lay is breaking with past Super Bowl strategy for Lay's potato chips, trying a commercial that is sweet and cinematic ...

The Frito-Lay brand says storytelling, not tariffs, prompted the switch from a Canadian theme to a Taika Waititi heartland ...

Dallas' Plot Twist Creativity is behind the Super Bowl spot for H-E-B, the San Antonio-based grocer that’s been heavily ...