News

American Eagle will make its Roblox debut to promote a spring “Members Always” collection that draws on vintage and prep styles and emphasizes inclusivity, per a news release.
American Eagle Outfitters, Inc. (NYSE: AEO) announced today the American Eagle (AE) brand’s music-focused initiatives across Meta Quest 2 and Roblox, ...
How American Eagle is using TikTok, Roblox and Meta Quest for its back-to-school campaign Economic headwinds have the brand gravitating to Gen Z’s favorite platforms By Erika Wheless.
American Eagle has seen promising results starting competitions on Amazon’s Twitch and integrating into NBA 2K22, where it created its own digital store featuring popular clothing pieces. Above all ...
American Eagle Launches New ‘Members Always’ Club Within Roblox Earlier this month, the AE brand debuted a metaverse adaptation of its Spring 2022 campaign, which is now being expanded even ...
American Eagle is putting a spin on the concept of a members-only club with its Members Always collection, which centers on inclusivity and connection. Several tech elements support the campaign’s ...