The bumper stickers we see today were an innovation of Forest P. Gill in 1934, and in 1935, R. Stanton Avery created the first self-adhesive label, according to prosportstickers.com.

Jason Stankoski says the stickers can help handlers and their dogs. (Supplied: Guide Dogs Queensland) Jason Stankoski from Guide Dogs Queensland said the sticker would give handlers piece of mind.