Hosted on MSN3mon
Influencer's brand faces backlash over bullying claims
Swedish clothing brand Djerf Avenue is facing a backlash from fans following claims of bullying and body-shaming against its founder Matilda Djerf. An investigation by Swedish news outlet ...
People1y
Sofia Richie Calls Her New 'Cozy' PJ Collection the 'Best Gift' You Can Give This Holiday Season (Exclusive)
She teamed up with Djerf Avenue for a capsule collection just in time for the holiday season that's all about comfort. Matilda Djerf’s clothing brand is launching the Djerf Avenue x Sofia Richie ...
Hosted on MSN3mon
Fashion influencer Matilda Djerf apologizes following report she created a toxic workplace
Djerf Avenue is also now doing monthly anonymous ... list along with her boyfriend Rasmus Johansson, who co-founded the clothing label with her in 2019. Known for her “clean girl” aesthetic ...
The Mirror26d
Asda's 'gorgeous' £18 pyjamas 'look like' something Djerf Avenue would sell
You can get the clothing online in various sizes ... "Girls run to Asda before these go viral. Djerf Avenue print and soooo soft!" In a separate video by a user called @_Brooke0602, she added ...
Liverpool Echo26d
Asda shoppers say 'pretty' £18 pyjamas could easily pass for £112 Djerf Avenue set
Social media platforms like TikTok have exploded with videos praising the quality of the 'Djerf Avenue-inspired' pyjamas and comments like "would never guess these were from the supermarket." ...