Digital marketing tools can and should complement the traditional sales force in order to connect the dots and measure the success of strategies and tactics. Don’t kick traditional marketing to ...

To help you kick off 2017 right and reach your marketing goals this year, these must-have digital marketing tools that simplify and enhance work life. Skip to content. Subscribe.

There are numerous digital marketing tools out there, designed to make it easier for small businesses to make informed decisions about the ways they promote their businesses online. If you’re after a ...

An infographic (below) from Smart Insights provides their recommendations for the essential digital marketing tools for 2023. It covers five options in 30 different martech categories. Check out the ...

Digital marketing tools can help you focus not only on the aspects of your job that matter, but also help trigger success in your strategy. Ir al contenido Subscribe to Merca2.0 and access more ...

As the number of applicable platforms rises, multichannel digital marketing will be more than just advantageous – it will be vital to a brand’s success. Here are seven tools to consider when putting ...

Social media marketing is a subset of digital media marketing. However, the goal of social media marketing tools is to develop an interactive, online relationship with the customer rather than to ...

With the help of AI and data analytics, local governments can gain a deeper understanding of their citizens’ needs and ...

B2C marketers do not know how good they have it. Although the definition of "the modern consumer" is always changing—and marketers are forced to change along with it—B2C marketers have a vast array of ...

For us, with customers in 50 countries and operating centers in 23, traditional sales and marketing models are no longer viable; with digital marketing, our many separate teams can use the same tools.