There was a time in the SEO industry when “more is better” always rang true. This isn't necessarily the case anymore. These days, “longer is better” is more accurate. Before Google Search ...

The power of short-form content cannot be ignored. Platforms like TikTok, Instagram Reels, and YouTube Shorts are at the forefront of digital marketing and revolutionizing how brands connect with ...

Including short-form video in your startup's digital marketing strategy can significantly improve your online presence, reach a wider audience and drive business growth.

Here are few things to consider as you build an influencer marketing strategy for 2022 and beyond: Instagram is still the top platform for influencer marketing, but TikTok is rapidly closing the gap ...

Are you stuck in the long-form video era while the world has moved on to snappy, engaging short-form content? If so, it's time to catch up! Let's dive into Episode 53 of the Marketing Smarts Live Show ...

Artificial intelligence, influencer marketing, personalized marketing, short-form video, and social commerce are five of these latest trends. Let’s discuss each one and how businesses can ...