Advantages of Digital Advertising Digital advertising has been growing by 15% annually since 2010, and it is projected to keep growing for years to come. It's no surprise that digital has become the ...

Is local newsprint advertising dead? The short answer? Absolutely not. Don’t get me wrong, it’s a great question. But in ...

However, developing successful outdoor advertising is not achieved simply by putting up a flashy billboard or digital display. Creating impactful outdoor ads requires a solid combination of art ...

With so much emphasis on digital marketing these days, one might think print advertising a thing of the past. On the contrary, integrating print ads into a full-funnel strategy can help marketers ...

Excellent Publicity has released its latest report capturing key advertising trends in the agriculture and farming sector ...

While digital marketing is an important strategy for small businesses, more are investing in traditional media, including newspapers, TV, and radio, Harvard Business Review reported.

A media statement said that print media remained the sector’s preferred choice, commanding a dominant 66 per cent of total ad ...

Display advertising totaled $63.5 billion in 2022 (+12%) while digital video revenue totaled $47.1 billion (+19%) and digital audio revenue hit $5.9 billion (+21%), per PwC’s report for IAB.

What does this mean for digital marketing? Gen AI can quickly customize ads for different audiences, but it remains to be seen if they'll hold humans' attention in the long-run.