Logos & Design Elements Being visually consistent in how CU Boulder’s brand is represented is essential for maintaining a recognizable brand identity. CU Boulder achieves its unique visual identity by ...

3. Start With Brand Foundations Don’t just skip to the name and visual marks like a logo. Do the harder, less sexy work of understanding and making decisions around the fundamentals such as ...

The brand new logo features an orange-red "T" in the middle of a "B." The print repeats, so that you're left with one, big abstract logo. That's not all, either.

The previous Burberry logo — a streamlined, sans-serif treatment created by Peter Saville — in a London storefront. Under the brand’s new designer, the logo sprouted feet (or serifs, rather).