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The shift from monoculture to personalization isn’t just about marketing mechanics—it reflects a deeper societal evolution.
Implementing hyper-personalization requires advanced technology and infrastructure. Businesses must invest in AI, machine learning, data analytics and personalization engines to deliver real-time ...
Practical Applications of AI-Based Personalization in Marketing For marketers, AI is a game-changer. As we’ve shown, it can analyze vast amounts of customer data to create targeted campaigns.
The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Eric Schurke As we ...
Explore how retail data analytics transforms customer data into actionable insights, enhancing inventory management, pricing ...
McKinsey's study highlights that firms adept at personalization can boost revenue 5-15%. Through data analytics, financial institutions can segment customers based on nuanced financial behaviors and ...
"Insights-driven firms will be three times more likely to outperform their competitors" in 2022, Forrester Analytics forecasts. However, to get those insights and deliver more accurate personalization ...
Personalization is a non-negotiable for ... This is the promise of data, real-time analytics, and AI working together in perfect choreography. Visualize this harmony at a sporting event, a major ...
Data Analysis A natural progression from listening ... capturing insights from data is an integral step in the hyper-personalization process. For example, if a customer searches for flights ...
While personalization has been around for quite a while, the recent proliferation of big data analytics has made it possible for businesses to analyze extremely large data sets and come up with ...
Enhancing fraud detection, regulatory compliance, customer personalization and underwriting ... highlights the growing demand for AI-powered data analysis in defense intelligence.
Personalization in pharma goes beyond just tailoring content; it involves understanding the unique preferences and behaviors of each HCP. By leveraging data analytics, pharmaceutical companies can ...