Companies championing the use of customer analytics are 6.5 times more likely to retain customers, 7.4 times more likely to outperform their competitors on making sales to existing customers ...

Moreover, customer analytics enables the real-time delivery of product or service offerings at the right time, which enhances the customer experience. 3: Managing risks in banking and financial sector ...

The customer analytics market is large and growing rapidly. While it is difficult to put a dollar figure on the entire field of customer data ...

Tredence named a Leader among customer analytics service providers; the company recognized for its ability to merge vertical expertise with customer analytics and data engineering sets. SAN JOSE ...

But a recent Forrester Research report illustrates that most companies struggle to find value from their customer analytics efforts. In the "State of Customer Analytics 2012" report, Forrester ...

Another strategy to start building loyalty is to target first-time customers by providing an outstanding experience as soon ...

Predictive analytics is a game-changer for businesses looking to boost their profits. By using data to forecast future trends ...

We spoke with Robert Brown from BDO Digital about customer analytics in retail sales. He noted that a fundamental notion about the role of technology this year is that it is critical to invest in ...

The big customer analytics wins that Feit has witnessed have occurred within "largely isolated pockets" within a company, places where the data come together with "smart analysis" and execution.

Customer analytics and data privacy need not be two opposing forces colliding and careening in opposite directions. Customer analytics benefits from data privacy; customers benefit from programs that ...