Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...

Roblox is preparing to open up its self-service ad network to more advertisers this year. It just hired Stephanie Latham from Meta as VP of global partnerships. Roblox's partnerships boss ...

which will allow advertisers to purchase and scale Roblox's Rewarded Video and other immersive ad formats. That means marketers who want to reach the younger Gen Z audience that dominates the ...

Over the next several weeks, brands and agencies will be able to purchase new Rewarded Video ads on Roblox, the company said in a statement. “This new format is a win-win-win for brands ...

Roblox just made its biggest advertising power move yet – and it could change how brands think about gaming, attention, and ad formats that don’t make people want to rage-quit. Google and ...

Roblox is making major additions to its still-nascent ad offering. At the IAB PlayFronts in New York City on Tuesday, the online gaming platform announced new integrations with Google that will make ...

Search Engine Land » PPC » Google partners with Roblox on video ads Share The new ad partnership creates access to Roblox's 85 million daily users through rewarded video ads, allowing brands to ...