News

P.B. Balaji discusses business resilience, emerging market growth, consumer trends, and Tata Consumer Products' ...
Consumer behavior—or how people buy and use goods and services—is a rich field of psychological research, particularly for companies trying to sell products to as many potential customers as ...
The Belgian recommerce market is poised for significant growth, with a forecasted annual increase of 14.0%, reaching US$1.20 ...
The autonomous nature and adaptability of artificial intelligence (AI)-powered pricing algorithms make them attractive for ...
How sticky will each change in consumer behavior be in the long run? From my perspective, ... For the former, adapt your operating model to accommodate them, and for the latter, ...
At Tata Consumer AGM, P B Balaji outlines shift in consumer behaviour, AI-led growth, and company's transformation into a ...
In a world increasingly shaped by innovation and technology, the business landscape is evolving faster than ever. From e-commerce giants to remote teams, modern companies are redefining how value is ...
Within the corporate sphere, his main interests include industrial symbiosis practices and circular business models, while his consumer-focused research delves into sustainable consumer behaviour. Dr.
Important factors that impact consumer behaviour 1. Psychological factors: Perception: How consumers feel about a product or brand is a fundamental factor.Marketers strive to create a positive ...
Changing Consumer Behavior In addition to ecosystem forces, changing consumer behavior also shapes the gaming industry’s growth. Let’s take a look at some of the key trends that are driving ...