Activision, Call of Duty and Generative AI
Activision Adds Disclosure Some In-Game Content In Call of Duty Is AI Generated
While AI (Artifical Intelligence) might be the "in" thing nowadays in creating content, it also has the side effect of replacing people and their jobs. Activision, one of the biggest video game publishers in the world, has now confirmed they are using AI in creating Call of Duty.
Call Of Duty Uses Generative AI For Some Content, Activision Admits
In 2024, it was reported that Activision developed the Yokai's Wrath DLC bundle for 2023's Modern Warfare 3 in part using AI-generated content. Later that year, Call of Duty fans noticed that some of Black Ops 6's holiday-themed content appeared to use generative AI, though this was never confirmed.
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