The lip balm is a small part of Molson Coors’ larger plan to revive the brand, which has declined amid a broader slowdown in craft beer sales. Blue Moon has lost market share of the total ...

Colin Jost is the new celebrity face of Blue Moon, and is giving away free beers at three of his favorite Staten Island bars ...

The Molson Coors-owned brand is partnering with Eos, a popular beauty company, to make a lip balm inspired by the punchy, Valencia orange flavor that’s brewed into a Blue Moon beer. The limited ...

New York (CNN) — The vibrant burst of orange flavor emanating from a Blue Moon is so lip-smacking good that it’s being turned into a lip balm. The Molson Coors-owned brand is partnering with ...

The Molson Coors-owned brand is partnering with Eos, a popular beauty company, to make a lip balm inspired by the punchy, Valencia orange flavor that’s brewed into a Blue Moon beer. The limited ...

Blue Moon, the orange-flavored beer, is being turned into a lip balm The lip balm is selling for $4.99. (Provided Photo/Ghazalle Badiozamani via CNN Newsource) ...

Blue Moon, the orange-flavored beer, is being turned into a lip balm Ghazalle Badiozamani via CNN Newsource The lip balm is selling for $4.99.