The world of content marketing has long been divided into two distinct buckets: B2C and B2B. But as our understanding of customers' minds evolves, it's becoming evident that separate lines can—and ...

They think these are fundamental business model definitions while ... My understanding of B2B and B2C is as below: It does not require heavy marketing to begin. It helps to get immediate ...

In the world of marketing, there's a misperception that B2B marketing is serious and logical and that B2C marketing is fun and creative. Though B2B marketers may need a deeper understanding of ...